HCP insights, industry perspectives, pharma marketing strategies, and more.
Stay ahead of the trends transforming the healthcare landscape.
5 Ways to Improve Your Marketing Strategy
Stacy Marek2024-02-06T13:29:08+00:00Marketing Trends, Viewpoint|
New year, new marketing strategy? Resolutions are all the rave right now, and some of us are wondering if they should trickle into our 9-5. [...]
Insights from the 2022 ASH Annual Meeting & Exposition
Stacy Marek2023-05-02T19:13:37+00:00Expert Advice, Viewpoint|
It’s been more than three years since I had the opportunity to attend the American Society of Hematology (ASH) Annual Meeting and [...]
Holiday Fun with HSS
Stacy Marek2023-05-04T16:08:52+00:00Industry Insights, Viewpoint|
Happy Holidays from the HSS family to yours! We wanted to make our last post of the year a fun one, so we asked some of our team [...]
How Interning in Pharma Marketing Propelled My Career
Stacy Marek2023-05-02T19:13:53+00:00Marketing Trends, Viewpoint|
When I started the exhausting hunt of looking for internships, I had no idea that I would end up at a pharma marketing company.[...]
Tips for Giving Great Presentations
Stacy Marek2023-05-02T19:16:50+00:00Marketing Trends, Viewpoint|
Whether you’re a public speaking expert or presenting for the first time, it’s completely normal to feel jitters before the big talk. [...]
Digital Pharma East 2022
Stacy Marek2023-05-02T19:17:08+00:00Expert Advice, Viewpoint|
Healio Strategic Solutions proudly sponsored the Headshot Lounge at Digital Pharma East 2022, a leading digital [...]
How Artificial Intelligence is Improving Patient Care
Stacy Marek2023-05-02T19:17:25+00:00HCP Insights, Viewpoint|
Most of us are familiar with artificial intelligence (AI) technology because of Apple’s virtual assistant, Siri, and Amazon’s counterpart, Alexa. [...]
Is Pharma Relevant and Personalized to Health Professionals? Survey Says … Not So Much
Stacy Marek2023-05-02T19:17:31+00:00HCP Insights, Viewpoint|
The fundamentals of customer experience are simple – meet (or exceed) the expectations of the customer. Looking deeper, experience is largely driven by giving the customer [...]
Atopic Dermatitis – Insight from the American Academy of Pediatrics Annual Meeting, Anaheim, CA
Stacy Marek2023-05-02T19:17:49+00:00Expert Advice, Viewpoint|
What’s the sudden interest in Atopic Dermatitis (AD)? It’s not a new condition, but there is a new interest in expanded treatment targets, especially young patients. [...]
Does Influencer Marketing Work for Pharma Brands?
Stacy Marek2023-05-02T19:18:02+00:00Marketing Trends, Viewpoint|
The rise of social media brought on the era of influencers, people who post their trendy outfits, $8 avocado toast, and unrealistically organized kitchens.
Watch Out Pharma, Amazon’s Moving In
Stacy Marek2023-05-02T19:18:20+00:00Industry Insights, Viewpoint|
Amazon is best known for its wide range of products and fast shipping, but did you know that they’re gearing up to break into the pharmaceutical industry?
Be an ally, remove obstacles, find solutions: Lessons from the Women in Medicine Summit
Stacy Marek2023-05-02T19:18:30+00:00Expert Advice, Viewpoint|
An extraordinary meeting should not only inspire you but also challenge your thinking. As I reflect on a recent meeting, I realize [...]
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