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Explore insights into the behaviors of HCPs & the latest medical marketing trends.
How to Enhance Your Social Media Strategy
In the digital age, pharma marketers have more opportunities to promote their brands than ever before. Many of us use social media apps like [...]
What in the World is Omnichannel Marketing
Have you ever been around a group of people who are gushing over a movie you’ve never seen, only to ask them what it’s about and they reply [...]
5 Ways to Bond with Your Team While Working Remotely
Working from home has its perks: no long commutes to the office, replacing business suits with t-shirts and sweatpants (or pajama pants, we don’t judge), and more cuddle [...]
Showcasing Expert Opinions at HiD
The Annual Heart in Diabetes (HiD) CME Conference, entering its sixth year, is a unique medical meeting that brings world-renowned clinical leaders in diabetes [...]
Excitement at ENDO 2022!
The month of June shaped up to be busy for me for conference travel. The weekend of June 3rd, I was in New Orleans for the American Diabetes Association 82nd [...]
Getting Back to Normal– Observations from ASCRS
This year has seen a continued return to normalcy; the normal cadence of meetings, starting off the year in January with Hawaiian Eye and ASCRS [...]