In this episode of solli Sessions, Matt Holland reflects on a nearly 25-year career that has evolved alongside healthcare media itself – from print-first publishing to data-driven, platform-based engagement. As Chief Operating Officer at Healio, Matt offers a grounded view on how healthcare media can remain relevant, trusted, and impactful in a period of unprecedented change.

Drawing on experience across legacy publishers, digital platforms, and private-equity environments, Matt explores how the industry has matured – and where it still needs to be bolder. From analytics becoming “table stakes” to competitors becoming collaborators, he makes the case for curiosity, credibility, and continuous learning as the real differentiators in modern healthcare media.