The DHC Group (DHCG) is comprised of industry through leaders and innovative organizations seeking to define the future of digital health and pharmaceutical marketing. DHCG membership means becoming part of a group of strategic thinkers driving innovation in digital health marketing. Membership also helps to support the mission of the Digital Health Coalition, connecting your corporate reputation with the important work of educating pharmaceutical marketers on the future of digital health innovation.
Webinar: Unpacking New Research
Unpacking New Research: Insights Into HCP Channel Preferences and Pharma Industry Trends In this webinar Healio Strategic Solutions and the DHC Group release topline data from recent HCP channel preference research coupled with a survey of pharma marketers. The program features [...]
Insights into Pharma Market Trends and HCP Channel Preferences
Insights into Pharma Market Trends and HCP Channel Preferences Healio Strategic Solutions and the DHC Group released topline data from the first wave of a planned longitudinal look at HCP channel preferences coupled with a survey of pharma marketers. In front of a [...]
Panel Discussion on the Customer Experience Metrics
Panel Discussion on the Customer Experience Metrics At the DHC Virtual Summit on November 16th-17th 2021, a panel consisting of key thought leaders weighed in on the customer experience strategy for 2022 and the future of CX design for HCPs. Andrea Gaymon, [...]
Interview: Day in the Life of HCP 2021 Roundtable – Feb 2021
The MM+M Podcast: HCP measurability and insights A 14 minute watch. This video is a summary of a conversation between the DHC’s Founder Mark Bard, Erin Fitzgerald with Sermo, Paul Murasko with Ipsen, Susan Johnson with Outcome, and Matt Holland with Healio. [...]
OTHER RESOURCES & INSIGHTS
Peruse our collection of resources designed to help you increase specialty HCP engagement.