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Through the Lens: What’s Next in Eye Care
Industry leaders share perspectives on emerging ophthalmology innovations, key challenges shaping the field, and the approaches driving progress in eye care.
Do You Have 5 Minutes? With Claire Riggs, Managing Partner of Riggs Creative Group LLC
We sat down with Claire Riggs serves as a Managing Partner of Riggs Creative Group LLC, to explore the growing importance of high-quality data in an increasingly complex healthcare landscape.
Data Dose: Finding the Right HCPs with Clinical Context Targeting
Physicians are constantly engaging with clinical news, treatment updates, and specialty-specific education. What if you could reach them based on the content they’re exploring in real time?
Point-of-Care Marketing: From Supporting Channel to Center Stage
The Point of Care Now Summit 2026 made one thing unmistakably clear: point-of-care is no longer an emerging space. It has arrived. What was once considered to be an auxiliary channel has now crossed $1 billion in pharma investment, spanning both patient and HCP budgets. The energy at this year’s summit reflected that shift.
Data Dose: Targeting HCPs with Google Customer Match
Google Customer Match allows marketers to apply known HCP audiences to their campaigns ensuring ads reach verified clinicians as they search or watch content across Google properties.
Do You Have 5 Minutes? With Nathan Lenyszyn, Chief Marketing Officer of HealthLink Dimensions
We sat down with Nathan Lenyszyn, Chief Marketing Officer at HealthLink Dimensions, to explore the growing importance of high-quality data in an increasingly complex healthcare landscape.
White Papers
White Papers
Dive deep into the innovations and challenges affecting today’s pharma and patient care industries.
Published Content
Published Content
Explore our collection of published content designed to help you connect with HCPs across diverse specialties.