[Thorofare, NJ] August 2025 – Healio Strategic Solutions (HSS), a Wyanoke Group company, is proud to announce the launch of Drug Lookup, the latest addition to its Advertising Solutions suite.

Embedded within Healio Clinical Guidance, Drug Lookup provides physicians with rapid access to accurate, up-to-date monographs on prescription, over-the-counter, and supplement products. Timely and relevant, this intuitive tool helps clinicians make faster, more informed decisions at the point of care.

Drug Lookup offers a unique combination of features designed to enhance care delivery and simplify clinical workflows, including:

• the promotion of safer, more effective treatment decisions with reliable medication data;
• streamlined care with efficient search and intuitive navigation;
• delivery of precise, context-aware results in a stable digital framework; and
• providing the most up-to-date information, vetted by expert clinical staff.

For pharma marketers, Drug Lookup creates meaningful opportunities to reach healthcare professionals (HCPs) when and where it matters most, by:

• tapping into an engaged HCP audience already using Clinical Guidance;
• connecting with HCPs at key moments of learning and decision-making; and
• securing exclusive ad placements on both brand-name and generic drug monographs.

“Physicians rely on tools that provide trustworthy, easy-to-digest information, especially when time is critical,” said Christine Martynick, Senior Vice President, Advertising Solutions & Agency Partnerships at Healio Strategic Solutions. “Drug Lookup enhances that experience while offering pharma brands a unique way to connect with HCPs at crucial decision points. Ads appear alongside drug search results, aligning messages with actionable moments in care. It’s a smarter way to engage and deliver real-time value.”

For more information about Drug Lookup and advertising with Healio Strategic Solutions, contact Christine Martynick at [email protected].

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About Healio Strategic Solutions
Healio Strategic Solutions (HSS) helps life sciences marketers reach healthcare professionals (HCPs) through our one-to-one relationship with the 3M+ HCPs on Healio’s platform. From educational activities to creative advertisements and advanced performance data, our clients’ content reaches broad and targeted audiences on the channels they use the most. For more information, visit HealioStrategicSolutions.com.

About Healio
Healio is a multichannel information platform, providing health care specialists with tailored news, information and education across 20+ specialties in support of their daily practice of medicine. Healio offers its core News, CME, Clinical Guidance and Community channels, plus the all-new Healio AI tool providing evidence-based intelligence at the point of care. For more information, visit Healio.com.